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【单选题】
标志服务营销学的诞生的是
A.
20世纪60年代西方营销界关于有形产品和无形产品的争论
B.
1966年拉斯摩教授对无形服务和有形产品进行了区分
C.
1974年拉斯摩撰写的第一本服务营销专著在美国出版
D.
70年代中后期美国及北欧学者开展服务营销学理论的研究
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参考答案:
举一反三
【单选题】She prefers making her own clothes ______ buying them in the shop.
A.
in addition to
B.
apart from
C.
instead of
D.
in favor of
【单选题】I (don't think) a warm winter always (has) a negative influence (on) our life, (hasn't it)?
A.
don't think
B.
has
C.
on
D.
hasn't it
【单选题】Root crops especially are hard to tell apart,when ___ from our own
A.
store-buying
B.
store-buy
C.
store-bought
【单选题】Factors leading to the crises included poor regulation mismanagement and deception in the industry, and competition from other types of financial firms.
A.
pollution
B.
deceit
C.
abuse
D.
depression
【单选题】I don't think a warm winter always has a negative influence on our life, _____?
A.
do I
B.
does it
C.
hasn't it
D.
don't I
【单选题】deception
A.
欺骗
B.
伤害
C.
拯救
D.
欠缺
【单选题】Factors leading to the crisis included poor regulation, mismanagement and deception in the industry, and competition from other types of financial firms.
A.
cheating
B.
pollution
C.
abuse
D.
depression
【单选题】The most unfortunate consequence of deception in the professions is that ______.
A.
colleagues disapprove
B.
sharp conflicts arise between doctors and nurses
C.
patients axe unsure of their rights
D.
the practice will spread and erode trust
【简答题】When did he publish his book, The Art of Deception?
【简答题】A.conception B.exception C.objection D.deception
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