【简答题】Complete the following sentences with the words or phrases given in the box. Change the form where necessary. ( 1) The monthly _____________ for a two-bedroom flat would be £898.33. ( 2) That contract...
【单选题】Read the article below about marketing partnerships. Choose the best sentence from the opposite page to fill each of the gaps. For each gap (8-12), mark one letter (A-G) on your Answer Sheet. Do not u...
A.
In such circumstances, the effects are frequently major and can be long-lasting.
B.
Some experts therefore predict that this style. of marketing will take up an increasingly large proportion of many companies' total marketing budgets.
C.
Successful marketing partnerships can consequently bring a financial advantage even to small and struggling companies such as these.
D.
In return, its partner enjoys a broader distribution platform. from which to promote its brand.
E.
With only a finite number of consumers in any target market, there is no need to overwhelm prospects with competing messages from different organisations.
F.
These are fairly standard items, but clearly the company hopes to transform. them by broadening the associations consumers have with the brand.
G.
For example, Profit Plus, a large UK financial services company, has recently joined forces with a leading supplier of electricity. (8)
【单选题】If a company's marketing team believes that offering a new product under the current brand name may adversely affect the current brand, the best approach would be to introduce the product as a: