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【单选题】
某服装企业不进行市场细分,用一种产品去满足所有市场的需求,这种目标市场战略属于( )。
A.
无差异性市场营销战略
B.
差异性市场营销战略
C.
集中性市场营销战略
D.
整体市场营销战略
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举一反三
【单选题】The cycle view of the supply chain is useful when considering operational decisions, because
A.
it categorizes processes based on whether they are initiated in response to or in anticipation of customer orders.
B.
it specifies the roles and responsibilities of each member of the supply chain.
C.
processes are identified as either reactive or speculative.
D.
it focuses on processes that are external to the firm.
E.
it focuses on processes that are internal to the firm.
【多选题】"The Eyes around - had wrung them dry - And Breaths were gathering firm For that last Onset - when the King Be witnessed - in the Room -" About this excerpt, which of the following statements are corr...
A.
It comes from Dickinson's " I Heard a Fly Buzz-When I Died "
B.
The third line used "oxymoron" (矛盾修饰法)
C.
This stanza focuses on the psychological movements of the dying person
D.
This stanza focuses on the reaction of the beloved ones of the dying person
【单选题】The push/pull view of the supply chain is useful when considering strategic decisions relating to supply chain design, because
A.
it categorizes processes based on whether they are initiated in response to or in anticipation of customer orders.
B.
it specifies the roles and responsibilities of each member of the supply chain.
C.
it clearly defines the processes involved and the owners of each process.
D.
it focuses on processes that are external to the firm.
E.
it focuses on processes that are internal to the firm.
【单选题】企业业务流程重构(Business Process Reengineering)的概念是美国麻省理工学院()教授于1990年在《哈佛商业评论》上首先提出。
A.
M·哈默
B.
苏珊·霍克菲尔德
C.
Henry Jacoby
D.
Russ Olive
【多选题】通知的特点是( )。
A.
有强制约束作用
B.
应用广泛
C.
内容单纯
D.
执行性
【单选题】When a firm focuses on increasing profitability by customizing the product or service so that they provide a good match to tastes and preferences in different national markets, the firm is following a...
A.
transnational
B.
localization
C.
international
D.
global standardization
【单选题】When a firm focuses on increasing profitability by customizing the product or service so that they provide a good match to tastes and preferences in different national markets, the firm is following a...
A.
transnational跨国的;超越国界的
B.
localization本地化
C.
international国际的;国际通用的
D.
global standardization通用标准化
【多选题】事项性通知的特点是( )。
A.
实用性强
B.
时效性短
C.
政策性弱
D.
无须立卷归档
【多选题】通知的特点有哪些。
A.
范围宽
B.
内容广
C.
种类多
D.
专业性强
【多选题】通知的特点有()。
A.
内容单纯
B.
行文灵活
C.
表述具体
D.
时效性强
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