I think again, er, stay true to yourself; er, be aware of the market you ____1____ into, but still build on your ____2____ ; don’t complicate it, in that sense, but still find this kind of ____3____ of, er, we are IKEA in this case, and this is the local market. Where is the differences, what do we need to ____4____ and adopt; what do we need to understand? And then, er, have an ____5____ that fits that.