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Selling Online Successfully To be a successful online business, first of all you need to have a good website. A good website looks professional and is quick and easy to use. For instance, many people do not like to have to register to visit a site. It is also important for the company to have its 1 on each page. This brands the site and can be used by the visitor as a link back to the 2 . Of course, your products need to be at least as good as your site. The site may be what 3 customers in the first place, but it is certainly the quality of the products and of the service that makes them come back. 4 your prices down, and make a point of offering excellent after sales 5 . Inform your visitors that you offer 6 online ordering. Finally, when you receive an order, email the customer to 7 receipt and to inform them when the goods will be 8 .