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【多选题】
根据下列材料,完成下列各题 十年前,我国经济在总体上出现由卖方市场向买方市场的转变。面对激烈的市场竞争,某鞋厂实行了一些新的生产和营销策略,取得了明显的效果。其材料如下: 材料一:在有效供给上做文章 他们认为,现在的市场不能仅仅用供大于求四个字来概括,不适应市场需求的无效供给过多,而适销对路的有效供给不足,对当前市场供给状况的准确把握。在供过于求的大市场里也有供不应求的产品,明智的企业家就在于创造出这种产品。于是他们着手在有效供给上做文章,实行产品分流策略,一是男女鞋分流,二是风格分流,三是档次分流,四是市场零售与团体消费分流,五是国内市场与国际市场分流。五大分流,大大提高了该厂产品的市场应变能力,常年保持淡季不淡、旺季更旺。 材料二:在市场开拓上下功夫 他们认为,生产出好产品是开拓市场的基础,没有好产品就没有好市场,但是光有好产品,还不一定有好市场,有了好产品以后;还要加强企业产品的市场建设。他们从柜台形象的树立、户外广告的设置和强化服务功能等三个方面大力进行市场建设,使生产(产品)与销售(市场)比翼齐飞,鹏程万里。 材料三:实行一区一策 他们认为,统一的大市场也有区域的差异,市场的共同规律是以各地区不同的特点表现出来的。他们把销售总公司分为南方总公司和北方总公司,同时把分公司化小,由原来的5家分公司裂变为28家分公司,一个公司只管一个省份的销售,每个公司都提出了自己的销售策略。这种小公司大市场和一区一策战略大大增强了产品的市场渗透力。 在上述三个材料中,某鞋厂分别处理的主要矛盾关系是什么?( )
A.
供大于求与供不应求的矛盾
B.
生产与销售的矛盾
C.
统一大市场与区域差异的矛盾
D.
无效供给与有效供给的矛盾
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【单选题】You’ll be easily to be by the company if you are expert at the computer and you can drive a car as well.
A.
taken to
B.
taken on
C.
taken out
D.
taken up
【单选题】听力原文:M: You can't drive long distances at night because you might get sleepy and drive off the road. But driving to the movie theater is fine. W: But the theater is right across the street from our ho...
A.
She is not going to the theater.
B.
She won't get sleepy when driving.
C.
The theater is right off the road.
D.
They don't have to drive there.
【单选题】听力原文:W: Do you want me to drive you home today? M: No, my voile will drive here later so we can do some shopping. Q: What does the woman want to know? (3)
A.
If the man needs a ride.
B.
If the man will go shopping.
C.
If the man is going home.
D.
If the man's wife will come.
【单选题】Humor is usually the most important feature _____’s stories.
A.
Henry James
B.
Mark Twain
C.
Stephen Crane
D.
William Dean Howells
【单选题】When you drive through the Redwood Forests in California, you will be _____ trees that are over 1,000 years old.
A.
among
B.
against
C.
behind
D.
below
【单选题】You'll________ in hospital if you drive so fast.
A.
dieup            
B.
end up           
C.
turn up         
D.
give up
【简答题】The crane is usually mounted on a pedestal(底座) to offer adequate visibility(能见度,可见性,视野) to the operator.
【单选题】Humor is usually the most important feature in _____’s stories.
A.
Henry James
B.
Stephen Crane
C.
Mark Twain
D.
William Dean Howells
【单选题】The crane is usually mounted on a pedestal to offer adequate____to the operator.
A.
time
B.
space
C.
length
D.
Visibility
【简答题】The crane is usually mounted on a pedestal to offer adequate____to the operator.
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