Fill in the blanks with the words given below. online accoun t make consideration business want s ite need e- commerce researc h To start an online business it is best to find a niche product that consumers have difficulty finding in malls or department stores. Also take shipping into _ 1 _ . Pets. com found out the hard way: dog food is expensive to ship FedEx! Then you need an e-commerce enabled website. This can either be a new _2_ developed from scratch , or an existing site to which you can ad d e-commerce shopping cart capabilities. The next step, you need a means of accepting _3_ payments. This usually entails obtaining a merchant _4_ and accepting credit cards through an online payment gateway . Some smaller sites stick with simpler methods of accepting payments such as PayPal . Lastly, you _5_ a marketing strategy for driving targeted tra f fic to your site and a means of enticing repeat customers . If you are new to _6_ keep things simple--know your limitations . E-commerce has proved to be a suitable alternative for people who _7_ to shop and transact from the confines of their home. It can be a very rewarding venture, but you cannot _8_ money overnight. It is important to do a lot of _9_ , ask questions, work hard and make on business decisions on facts learned from researching e-commerce. Don't rely on"g e t" feelings. We hope our online e-commerce tutorial has helped your _10_ make a better decision in choosing an online s hopping cart for your e-commerce store .